Behavioral Approach

Behavioral Approach introduced in early 1950s and this approach is an extension of Human Relation Approach. Behavioral approach considers man as complex. The approach helps effective Managers to understand that no two people are exactly alike and find motivational approaches to different individual needs, view organization from an individual and employee point of view and concentrate on individual attitudes, behaviors and group processes. Other than that features of Human Relation Approach also include to this approach.


Principles of Behavioral Approach 

• Organisations are socio-technical systems. The management must integrate both the systems.
• Work and interpersonal behaviour of people in the organisation is influenced by many factors.
• Employees are motivated not only by physiological needs but also by social and psychological needs.
• Different people have different perceptions, attitudes, needs and values. These differences must be found out and recognised by management.
• In an organisation conflicts are unavoidable.
• Personal goals and Organisational goals must be joined together.

(Reference : kalyan_city.blogspot.com)